Reading
Your Reports

Open Reports & pick a date range

Tap the Report tab at the bottom. The first thing to notice is the small date chip at the very top — something like Last 30 days with a calendar icon. Every number on every report screen is filtered by that range. Change it once and the whole report — overview, profit, cashflow, everything — refreshes to match.

Tap the chip to open the range picker. You can pick a preset:

• Today / Yesterday — quick check on what just happened.
• Last 7 days / Last 30 days / Last 90 days — rolling windows for trend.
• Month-to-date / Last month — month-aligned totals, useful for closing the books.

Need something else? Switch to the Custom tab and pick your own start and end date.

On any report screen, pull down to refresh if you've just saved an order in another tab and want the numbers to catch up immediately.

Tip: The range you pick is shared across every report screen — open Profit & loss, change the range, then jump to Cashflow and you'll see the same window applied.

Profit & loss

The Profit & loss screen is your full income statement for the range. The hero shows net profit with a margin chip, then a clean breakdown walks every line from gross revenue down to the bottom line:

• Gross revenue — everything customers were charged.
• − Returns — money taken back when an order came back.
• = Net revenue — what actually stayed.
• − Cost of goods sold — what you originally paid for the items that were sold.
• = Gross profit (with margin %) — the spread between price and cost.
• − Operating expenses — anything you logged in the Expenses screen.
• = Operating profit — profit after running costs.
• − Shrinkage — stock you wrote off as lost, damaged, expired, etc.
• = Net profit (with net margin %) — the final, takeaway number.

Below the breakdown sits an Inventory cash flow card — the difference between what you spent restocking this period and what you recognised as cost of goods sold. A footnote tells you whether your shelf grew, drew down, or stayed flat in cash terms.

Then a daily revenue bar chart (tap a bar for the day's net P/L), a per-product profit table, a shrinkage breakdown by reason, and your expenses grouped by category.

If you see a pink "stock lots without purchase price" banner, those lots are dragging down your COGS accuracy. The banner tells you exactly how many lots and how many sold items are affected — fix the upstream lots and the whole P&L heals on the next refresh.

Payments — COD vs prepaid

The Payments screen tells you how you're being paid.

The first card — COD vs prepaid — is a single coloured bar. Green for prepaid, red for cash on delivery. Below it, a legend shows the order count, revenue, and share for each.

Next is the Pipeline — payment state as of today, in four cells:

• Pending — orders that haven't been paid yet.
• Collected — courier has the cash but hasn't paid you out.
• Settled — the money has reached you.
• Returned — the order came back and the money never converted.

Below that, the By channel card lists every payment channel you've used (KBZ Pay, AYA Bank, cash, etc.) plus an Unassigned bucket for COD that hasn't been routed yet. Each channel shows revenue, order count, AOV, share, settle speed and return rate — so you can see at a glance which channels are fast and clean and which ones cost you returns.

Customers & cohorts

The Customers screen turns your customer book into numbers.

At the top, three tiles: New, Returning, and Repeat rate — what share of buyers in this range had ordered with you before.

The Lifecycle card splits everyone into active (ordered recently) and dormant (haven't in a while), with average orders and revenue per customer just below.

The Cohort retention grid groups customers by the month they first ordered, then shows how many came back in each following month. The leftmost column is always 100% (everyone's there in month 0). The further right you can read, the stickier your business is.

At the bottom, your Top repeat customers — sorted by total spent, with how many orders they've placed and when they last bought. Tap any row to jump into their full customer profile.

Hourly heatmap

The Hourly screen answers when orders arrive. Two tiles up top — total orders and revenue — then a 7-row by 24-column grid: one row per day of the week (Sunday at the top), one column per hour from midnight to midnight.

Darker cells mean more orders. A small chip below the grid calls out your peak — the single hour-of-week that's busiest in the chosen range (e.g. Sat 4pm · 7 orders).

Hours are bucketed in UTC, so if you're in Yangon (UTC+6:30) you'll need to add about 6½ hours when reading the chart. The hint above the heatmap reminds you of this every time.

Use it to plan staffing, schedule social posts, or decide when to launch a flash sale.